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seo-ai-search

Analysis, frameworks and B2B growth guides on seo-ai-search.

Local SEO and Google Business Profile

Local SEO and Google Business Profile

Local SEO is what decides whether your business appears when someone searches with local intent ("near me", a city, a region) or in Google Maps. For any ...

Rui Martins· 11 December 2023
Google Ads vs. SEO: which one, and when

Google Ads vs. SEO: which one, and when

The question is framed as a duel, but that framing is the mistake. Google Ads and SEO solve the same goal, visibility in search, on different timelines and ...

Rui Martins· 7 December 2023
Improve website loading speed (technical SEO)

Improve website loading speed (technical SEO)

A slow site costs twice: it loses visitors who leave before it loads, and it weakens the experience signals Google reads. Speed is not vanity, it is a factor ...

Rui Martins· 20 November 2023
White hat vs. black hat SEO: what is worth it

White hat vs. black hat SEO: what is worth it

Every SEO tactic sits somewhere on a line between building genuine authority and gaming the algorithm. White hat means earning rankings the way search engines ...

Rui Martins· 29 December 2022
International SEO: how to attract markets abroad

International SEO: how to attract markets abroad

Expanding to a new market is not a translation job. A page translated word for word, on the wrong URL structure, without the right signals, is invisible to the ...

Rui Martins· 15 November 2022

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