Legal

Terms and Conditions

Terms of Use for the smartlinks.pt website and SmartLinks consulting services. Last updated: June 2026

01. Company Information

This website, available at smartlinks.pt, is owned and operated by SmartLinks: Marketing and Sales Consulting, headquartered in Lisbon, Portugal.

For contact purposes, SmartLinks can be reached via email at geral@smartlinks.pt or by phone at +351 210 970 529.

SmartLinks is a Google Premier Partner 2026 and a HubSpot Platinum Solutions Partner, operating exclusively in the B2B segment.

02. Scope of Application

These Terms and Conditions govern access to and use of the smartlinks.pt website and all associated subdomains and pages, as well as the contracting and provision of SmartLinks consulting services.

Access to the website implies full acceptance of these terms. If you do not agree with any of the conditions set forth herein, you must refrain from using the website and the services.

These terms apply to:

  • Visitors and users of the smartlinks.pt website
  • Companies and professionals who request or contract SmartLinks services
  • Partners and entities that interact with SmartLinks through digital channels

03. Nature of Services

SmartLinks provides B2B structured growth consulting services, focusing on diagnostics, the implementation of marketing and sales systems, and digital channel management. The range of services includes, but is not limited to:

  • Diagnosis and audit of marketing and sales systems (SmartBOP Diagnose)
  • Definition and implementation of digital strategy (Digital Scale Blueprint)
  • Technical implementation of CRM, automation, and digital channels (Digital Scale Build)
  • Ongoing management and optimization of the growth system (Digital Scale Program)
  • Management of Google Ads and SEO campaigns as integrated components of the system

The specific terms of each service—scope, fees, deadlines, and deliverables—are defined in a proposal or written contract between SmartLinks and the client. In the event of a conflict between these documents and these terms, the specific contractual terms agreed upon in writing shall prevail.

Important note: SmartLinks is not a channel services agency. SEO, Google Ads, and other channel activities are always provided within the context of an integrated growth system, not as standalone, isolated services.

04. Intellectual Property

All content available on the smartlinks.pt website—including text, images, graphics, logos, videos, structure, and design—is the property of SmartLinks or of third parties who have granted authorization for its use, and is protected by applicable Portuguese and European intellectual property laws.

The following are the exclusive property of SmartLinks:

  • The SmartLinks brand and the associated logo
  • The SmartBOP framework (DIAGNOSE → BUILD → SCALE) and all associated methodology
  • The Digital Scale service offering (Blueprint, Build, Program)
  • The editorial content, articles, guides, and reports published on the website
  • The templates, tools, and diagnostic materials developed in-house

The reproduction, distribution, transmission, adaptation, or any other form of use of this content is prohibited without prior written authorization from SmartLinks, except in cases expressly permitted by law.

Citing SmartLinks content in an editorial or academic context is permitted provided it is accompanied by a clear reference to the source and the original URL.

05. Limitation of Liability

SmartLinks provides its services with methodological rigor and a commitment to quality. However, the results obtained by clients depend on variables that are partially or entirely beyond SmartLinks’ control, including:

  • The quality and consistency of the client’s internal execution
  • The competitive and dynamic nature of the market in which the client operates
  • Changes to algorithms on external platforms (Google, LinkedIn, Meta, etc.)
  • Macroeconomic and sector-specific conditions
  • The client’s management decisions that influence the business process

SmartLinks does not guarantee specific business results. References to client case studies and metrics published on the website are illustrative of work performed in specific contexts and do not constitute a guarantee of similar results.

The information provided on the website is for informational purposes only and does not replace specific advice tailored to each company’s situation. SmartLinks is not liable for decisions made based solely on the content published on the website, without proper analysis and monitoring.

SmartLinks is not responsible for any interruptions, errors, or temporary unavailability of the website resulting from maintenance, technical issues, or circumstances beyond its control.

Before any proposal or implementation, SmartLinks conducts a structured diagnostic process to ensure that recommendations are appropriate for each client’s specific context. This principle is central to the SmartBOP methodology.

06. Cookies and Privacy

The smartlinks.pt website uses cookies and similar technologies to ensure the website functions properly, improve the browsing experience, and support analytics and marketing activities.

The use of non-essential cookies is subject to the user’s consent, which is provided through the consent management tool available on the website.

For detailed information on the types of cookies used, their purposes, duration, and management options, please see our Cookie Policy.

The processing of personal data by SmartLinks, including data collected through forms, email, and CRM platforms, is governed by the Privacy Policy, in accordance with the General Data Protection Regulation (GDPR) and applicable Portuguese law.

07. Changes to the Terms

SmartLinks reserves the right to update or modify these Terms and Conditions at any time, without prior notice, to reflect changes to services, legal requirements, or operational practices.

The current version is always the most recent version published on this page, identified by the last update date indicated at the top. Your continued use of the site after changes are posted constitutes acceptance of the new terms.

We recommend that you check this page periodically to stay informed about any updates.

08. Governing Law and Jurisdiction

These Terms and Conditions are governed by Portuguese law, without prejudice to directly applicable provisions of European law.

For the resolution of disputes arising from the interpretation or application of these terms, the parties elect the courts of the District of Lisbon as the exclusive forum, expressly waiving any other, unless otherwise required by mandatory law.

In the event of consumer disputes—which do not apply to the B2B segment in which SmartLinks operates—you may turn to the Lisbon Center for Consumer Dispute Arbitration (www.centroarbitragemlisboa.pt).

For any questions regarding these terms, please contact geral@smartlinks.pt.